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E-commerce photography · Budapest

Your collection.In good hands.

Photography production for fashion brands. We bring together the creative direction, studio, models and post-production, right through to your finished images.

Let’s talk about your collectionHow we work
Model in a grey cardigan and dark trousers against a white backdrop
Light hoodie laid flat
Close-up of the logo on the hoodie fabric
Concept / Casting / Photography / RetouchingVisual reference

Together, from the first image

You build the brand. We take care of the production.

A new collection brings a lot to coordinate. You need a partner who understands the visual direction, organises the shoot and sees it through to delivery. That’s where we come in — alongside your own team, too.

01 / The image set

One product.Every view that matters.

Planned views that show shoppers the fit, the back, the fabric and the details. We agree the exact shot list for each collection.

On model

Fit, drape and proportions, with the same styling in every view.

On model: Front
01Front
On model: Back
02Back
On model: Left side
03Left side
On model: Right side
04Right side

Product and detail

The full product without distortion, plus the details shoppers want to see up close.

Product and detail: Flat lay, front
01Flat lay, front
Product and detail: Flat lay, back
02Flat lay, back
Product and detail: Label and fabric
03Label and fabric

Visual reference: these images come from the sample material of our photography brief and are not Zeta client work.

02 / By category

Every product group.Its own image logic.

A T-shirt needs different details from a jacket. We plan flat lays and detail shots category by category.

Flat lay 3

Hoodies, flat lay 1
Hoodies, flat lay 2
Hoodies, flat lay 3

Details 4

Hoodies, details 1
Hoodies, details 2
Hoodies, details 3
Hoodies, details 4

Visual reference: these images come from the sample material of our photography brief and are not Zeta client work.

03 / Production

Model in black clothing and a leather jacket against a light studio background

From your briefto finished images.

An agreed product list, shot list and intended use. One coordinated production, shaped around your brand.

  1. 01

    Creative direction & preparation

    We get to know the collection, agree on the visual direction and plan the shots. Then we bring together the crew, casting and schedule.

  2. 02

    Photography & retouching

    On-model and product photography based on the approved brief. With attention to fit, fabric, details and a consistent look throughout.

  3. 03

    Quality control & delivery

    Selected, retouched master images and agreed webshop versions, organised by product and checked before delivery.

Scope, pricing and timing are agreed around your collection. From a single production to an ongoing partnership.

04 / How we work

Clear steps.A shared direction.

Know what’s happening with your collection and when we need your input.

01

Understand your collection

Products, volume, sales channels and timing. Together, these define the scope we can deliver and the proposal.

From you: a product list, goals and timing.

02

Agree on the direction

Visual references, views, models and styling. A reference shot helps us agree on the look of the full series.

From you: feedback on the visual direction.

03

Create the images

We organise the shoot and post-production. We check the image set against the agreed brief.

From you: the agreed product samples.

04

Deliver ready-to-use files

After review, you receive organised, finished files. The approved visual direction can carry into your next collection.

From you: consolidated feedback and approval.

Visual direction

Backdrop and treatment.Decided in the brief.

The backdrop and image treatment follow your brand’s character. We approve them together on a reference shot before the full collection is produced.

Gradient backdrop
01Gradient backdrop
Texture
02Texture
Environment
03Environment
Studio space
04Studio space
Phone-shot look
05Phone-shot look
Film texture
06Film texture

Visual reference: these images come from the sample material of our photography brief and are not Zeta client work.

When you need more

More possibilitiesfor your images.

Optional services built on the production. We discuss intended uses at the briefing stage.

+ 01

Webshop & marketplace

One shoot.Several sales channels.

When we know where the images will be used, we plan the shoot so every channel gets a suitable base image. We check each platform’s requirements before shooting.

A missing view can’t be recreated by cropping, so we agree the channels before the shoot. Image preparation does not include marketplace registration or guaranteed acceptance.

webshopYour ratio
Your webshopRatio and size matched to your store template
Zalando1 : 1.44
Zalando1801 × 2600 px · JPEG · sRGB · model backdrop #F1F1F1
ABOUT YOU3 : 4
ABOUT YOU1500 × 2000 px · JPEG · model backdrop #F4F4F5
+ 02

Localisation

You don’t have to show the same image in every market. Castinger creates market-specific model appearances from the real photo, while the garment and set stay unchanged.

  • Model appearance per market
  • Garment and photo stay real
  • AI labelling and human review
Model in a green sports bra and leggings, side view – Variant 1
Model in a green sports bra and leggings, side view – Variant 2
Model in a green sports bra and leggings, side view – Variant 3
Model in a green sports bra and leggings, side view – Variant 4
Powered byCastingercastinger.ai
One photo, the same outfit, four model appearances. AI-edited images with human review.
+ 03

Additional product page contentAI

AI-generated supporting images fill the information gaps on your product page, so shoppers are left with fewer questions.

  • AI supporting images for missing views
  • Close-ups of fabric and details
  • Copy and language versions from verified data
Grey shirt jacket laid flatPhoto
Close-up of the shirt jacket’s collar and labelDetail
Close-up of water-repellent fabric with logoFabric
+ AI supporting image
Elevated PDP layout: photos, details, AI supporting image, description

Visual reference: these images come from the sample material of our photography brief and are not Zeta client work.

Portrait of Beni

05 / Behind Zeta

A photographer’s eye.A joined-up process.

A production partnership being built by Beni and Ákos. Photography, creative coordination and technology brought together in one workflow.

Beni / Photography & production

Visual direction, casting and bringing the shoot to life.

Ákos / Process & technology

Connecting the brief, content use and a workflow supported by Castinger.

Good to know

Can you work alongside our in-house team?

Yes. We can plan production with your creative or e-commerce team. The brief defines what each team provides, what we take on and who approves the work.

How much does a collection shoot cost?

We quote based on products and colourways, the shot list, models, styling and usage. Before production starts, we agree on the scope, revision rounds and total price.

Do you prepare images for marketplaces?

Yes, as an agreed additional service. We review the selected platform’s image requirements before shooting. Image preparation does not include partner registration or the full product upload.

Do you use AI for every image?

Real photography is the foundation. We use AI where it serves the agreed purpose and delivers a suitable result. Product accuracy and the destination’s requirements guide every version.

Your next collection

It starts witha conversation.

Tell us about your products, the volume and when you need the images. We’ll work out the production together.

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